18 Mar 2013

This last week I received an “assignment” from a customer (Company X) to qualify our business relationship. This happens each year and is not unexpected; in fact, I would call it a best practice on their part. The purpose of which is to ensure that they are being dealt…

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18 Feb 2013

One thing that is often overlooked when designing a new product or promotional item is the presentation or packaging. Product packaging has tremendous power to grab our attention and even increase our likelihood to buy the product over other, similar offerings. In fact, it is one of the most…

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23 Jan 2013

Business Skills:       Computer Literate       Team Oriented Leader       Can See the Future Better hire that guy! I think we can all agree that in business it is important to stay at the forefront of your customer’s mind…always.  But how do you…

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03 Dec 2012

In the past we’ve discussed items your event attendees will love. However, on the flip side, we’ve all received an item at a trade show or corporate event that left us underwhelmed (to put it gently). It happens. There is no one thing that appeals to everyone.  M&M’s come…

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19 Nov 2012

The holidays are here. You can’t put it off any longer. It is time to decide what, if anything, you will be giving your clients, employees and co-workers to express your appreciation of them. You can’t go wrong with our hand-picked list of branded products perfect for the occasion….

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05 Nov 2012

We have the opportunity to work with a lot of great companies. Among them is Nu Skin, who recently completed a highly successful North America Convention where thousands of Nu Skin distributor entrepreneurs gathered. Nu Skin selected VOX Marketing to provide much of their branded offerings this year, from…

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09 Oct 2012

You might be considering getting some promotional products for your company, but are still sitting on the fence wondering if they are worth the investment. Will they net me a return? Are they effective? Believe it or not these small investments can provide a significant lift for your business….

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27 Sep 2012

Worry not if you have seen a sudden drop in Facebook fans suddenly. It is a good thing, and here is why. Facebook confirmed today that it is purging fake account and fake Likes on brand Pages. These fake accounts are often associated with the internet underbelly of malware,…

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19 Sep 2012

Raise your hand if you have ever received a branded shirt that you wore once before relegating it to hanging in your closet next to your sports jersey that you swear you will wear once it fits again. Not a lot of traction or impressions were gained from that…

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04 Sep 2012

 – It works for romantic comedies, part two In part one, we discussed the RomCom formula, and how unlike RomComs, there is no magic formula when it comes to promotional products and marketing. But there is a framework that will help you. This is an explanation of the 6 steps…

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