06 Jun 2013

A recent post I read on Duct Tape Marketing, spoke to a strategy that we have employed with great success. It is, as they suggest an underutilized strategy that can really pay off. It is particularly powerful for a small business with limited marketing dollars. The basic idea is…

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23 Jan 2013

Business Skills:       Computer Literate       Team Oriented Leader       Can See the Future Better hire that guy! I think we can all agree that in business it is important to stay at the forefront of your customer’s mind…always.  But how do you…

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03 Dec 2012

In the past we’ve discussed items your event attendees will love. However, on the flip side, we’ve all received an item at a trade show or corporate event that left us underwhelmed (to put it gently). It happens. There is no one thing that appeals to everyone.  M&M’s come…

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09 Oct 2012

You might be considering getting some promotional products for your company, but are still sitting on the fence wondering if they are worth the investment. Will they net me a return? Are they effective? Believe it or not these small investments can provide a significant lift for your business….

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19 Sep 2012

Raise your hand if you have ever received a branded shirt that you wore once before relegating it to hanging in your closet next to your sports jersey that you swear you will wear once it fits again. Not a lot of traction or impressions were gained from that…

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20 Aug 2012

– It works for romantic comedies  You laugh. You cry. You melt. You “awhhh”. But let’s face it, all romantic comedies are essentially the same movie, regardless of the beautiful people who happen to star in the current edition. Reality check here. Sorry ladies. They all go something like this:

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16 Jul 2012

Corporate events are an exciting time filled with people excited about your company, which equals… OPPORTUNITY. First, for the purposes of this post, a corporate event is defined as an event or convention specific to your company. An event centered about your company. This is not to be confused with a trade…

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