5 Things a Brand is Not

What do you think of when you think “brand”? Too often we misuse the term brand and branding. Ask around. Ask your coworkers. How did they define your company’s brand? There is always a lot of confusion as to what a brand is that it is easiest to begin with what a brand is not.

10 Summer-centric Promotional Items

Summer is quickly approaching and a change in season is a great time to take advantage of themed promotional products.  The warmth of the summer sun brings people outdoors and together which is a great situation to creatively promote your brand to the masses. Here are 10 great summer products that will keep you in […]

Trend Alert: Neon is making a comeback

As a teen of the late 80’s/early 90’s I have a love hate relationship with neon. I fondly look back on the days of yesteryear and all the great memories. However, I shudder at the thought of some of the ridiculous styles and clothing I used to wear. One of the staples of that time […]

Don’t Forget the Packaging! 6 examples of great packaging…

One thing that is often overlooked when designing a new product or promotional item is the presentation or packaging. Product packaging has tremendous power to grab our attention and even increase our likelihood to buy the product over other, similar offerings. In fact, it is one of the most important aspects of product marketing. You […]

Future See-ers Wanted: Apply Within

Business Skills:       Computer Literate       Team Oriented Leader       Can See the Future Better hire that guy! I think we can all agree that in business it is important to stay at the forefront of your customer’s mind…always.  But how do you do this? It’s simple…you dust off […]

Good Swag! Bad Swag?

In the past we’ve discussed items your event attendees will love. However, on the flip side, we’ve all received an item at a trade show or corporate event that left us underwhelmed (to put it gently). It happens. There is no one thing that appeals to everyone.  M&M’s come close though…just not the plain ones. […]

Is your company feeling the holiday spirit? The Big List.

The holidays are here. You can’t put it off any longer. It is time to decide what, if anything, you will be giving your clients, employees and co-workers to express your appreciation of them. You can’t go wrong with our hand-picked list of branded products perfect for the occasion.   The Tech PEDOVA CASE FOR […]

Nu Skin partners with VOX for Convention Branded Gear

We have the opportunity to work with a lot of great companies. Among them is Nu Skin, who recently completed a highly successful North America Convention where thousands of Nu Skin distributor entrepreneurs gathered. Nu Skin selected VOX Marketing to provide much of their branded offerings this year, from the registration kit, to corporate apparel […]

36 Ways Promotional Products Can Support Your Business

You might be considering getting some promotional products for your company, but are still sitting on the fence wondering if they are worth the investment. Will they net me a return? Are they effective? Believe it or not these small investments can provide a significant lift for your business. Their longevity is as a commercial […]

Taking your Branded Gear to the Next Level

Raise your hand if you have ever received a branded shirt that you wore once before relegating it to hanging in your closet next to your sports jersey that you swear you will wear once it fits again. Not a lot of traction or impressions were gained from that particular piece. It was money thrown […]